Dear Friends, Firstly, I totally disagree that someone can become rich overnight or if someone say that drop shipping is the magic formula to become rich fast.
Big NO!!
Actually, drop shipping is also like all other businesses where you need dedicated efforts to set up and grow it and have patience while the business in early stages.
Frustration at any state is not going to help as drop shipping journey is full of hurdles and challenges which you will have to overcome and win!!
This is mainly because drop shipping model demands skills like researching, technical, commercial, financial, marketing and sales, complete dedication and focus approach and a sheer passion to achieve something big!!
Yeah??
I am pleased to present herein below the Comprehensive ready reckoner for establishing a successful drop shipping business in India.
You will need to analyse your business vision, model and plans and then choose the best out of the below options.
To save your time and if you want to jump to decision right now then Our success formula for drop shipping is as under:
Google Keyword planner + Ahrefs + Neil Patel’s ubersuggest + hosting and domain on Blue host + Shopify + Oberlo + PayPal as payment gateway and Shyplite as shippers (only if you want your local goods to be shipped).
Shopify is powerful enough to provide lot of themes and other plugins required for e-commerce functionality and it will allow you to map your own domain so that web address will remain simple and professional.
Choose this formula and you wish to launch your drop shipping store in fastest manner if you have GST registration ready and your business registered with Google My Business already. If not then allow at least 30 days processing time for GST and google to verify your location of business.
Market Research
Market Research is prime and the most important step before identifying niche drop shipping products:
| Particulars | Website Link |
| Google Keyword Planner | https://ads.google.com/ |
| Chrome Development Tools | https://developers.google.com/ |
| Pingdom Speed Test (Website speed test) | https://tools.pingdom.com/ |
| Kwfinder | https://kwfinder.com/ |
| Alexa (Website ranking) | https://www.alexa.com/ |
| Google Trends | https://trends.google.co.in/trends/ |
| Keyword everywhere | https://keywordseverywhere.com/ |
| You Tube keyword tool | https://keywordtool.io/youtube |
| Amazon | https://www.amazon.in/ |
| e-bay | https://in.ebay.com/ |
Search Engine Optimization
The researched keywords will be required to be optimized by below SEO tools and few other links to optimize the keywords generation process:
| Particulars | Website Link |
| Ahrefs | https://ahrefs.com/ |
| Neil Patel | https://neilpatel.com/ubersuggest/ |
| Semrush | https://www.semrush.com/ |
| Moz | https://moz.com/ |
| Google Analytics | https://analytics.google.com/ |
| Buzzsumo | https://buzzsumo.com/ |
| Marketmuse | https://www.marketmuse.com/ |
| Lsi graphs | https://lsigraph.com/ |
| Voice search optimization | https://backlinko.com/ |
| Featured Snippet | https://www.searchenginejournal.com/ |
| Spyfu | https://www.spyfu.com/?alt=8 |
Domain
Choosing Domain Name provider made easy by below options while Bluehost is our favourite:
| Particulars | Website Link |
| Bluehost | www.bluehost.com/track/pandyauday |
| Domain.com | https://www.domain.com/ |
| GoDaddy | https://in.godaddy.com/ |
| Namecheap | https://www.namecheap.com/ |
| Ionos | https://www.ionos.com/ |
| HostGator | https://www.hostgator.com/ |
| Hover | https://www.hover.com/ |
Hosting
Hosting providers list. Bluehost is our favourite. Site ground is also very powerful if you can afford its cost which is surely worth considering the security, caching, scanner and enhanced privacy. Kindly note that many of them also provide domain names:
| rticulars | Website Link |
| Bluehost | www.bluehost.com/track/pandyauday |
| Site ground | https://www.siteground.com/ |
| Hostinger | https://www.hostinger.in/ |
| HostGator | https://www.hostgator.in/ |
| Cloud ways | https://www.cloudways.com/en/ |
| Green geeks | https://www.greengeeks.com/track/pandyauday |
| Wpengine | https://wpengine.com/ |
| Liquid web | https://www.liquidweb.com/ |
Free Hosting
Yes, this is also possible but we don’t recommend it for long vision planning. If you want to just learn about website and play around without spending much money then these are surely worth giving a try. But if you are planning for long term business set-up then better to go for Bluehost or Site ground which are like Ferrari and these freebies are like municipal bus.
Critically Study the cons before you sign up with any of them!!
| Free Hosting | Disk Space | Bandwidth |
| Hostinger * | 10GB | 100GB |
| Weebly | 500MB | Unknown |
| Wix | 500MB | 500MB |
| 000Webhost | 1GB | 10GB |
| 5GBfree | 5GB | 20GB |
| Awardspace | 1GB | 5GB |
| Byethost | 5GB | Unlimited |
| Dreamnix | 1GB | 1GB |
| Freehostia | 250MB | 6GB |
| FreeHosting.com | 10GB | Unlimited |
| FreeHostingEU | 200MB | 4GB |
| Freehostingnoads.net | 1GB | 5GB |
| Freevirtualservers | 100MB | 200MB |
| Freewebhostingarea | 1.5GB | Unlimited |
| InstaFree | 10GB | 100GB |
Content Management System (CMS)
Below are some CMS while WordPress remains our favourite. WordPress is free and fully compatible with Bluehost and then Shopify also integrates with WordPress seamlessly.
Ideally, you don’t even need any CMS if you choose Shopify + Oberlo formula as shopify is a CMS in itself but then again it charges a good price for it.
Alidropship plug in allows 50 products lifetimes free and it integrates with shopify so avoiding WordPress + WooCommerce formula makes some sense if you map your Bluehost domain directly to shopify.
Kindly Note:
WordPress + WooCommerce should be chosen only if you need highly advanced plugins, stunning paid themes like “Astra”, “Flat some”, etc and want top notch functionalities for marketing and SEO. Shopify + Oberlo is bit lower in rank but best for new entrepreneurs’ assuming that everyone is can be a techie and there are many other areas to focus rather than website development. A medium functionality balanced website with shopify + Oberlo does serve the purpose and allows setup in lowest possible time to enable the entrepreneur to jump on marketing campaign rather then getting stuck in web functionalities.
| Particulars | Website Link |
| WordPress | https://wordpress.org/ |
| Concrete 5 | https://www.concrete5.org/ |
| Joomla | https://www.joomla.org/ |
| Drupal | https://www.drupal.org/ |
| Typo3 | https://typo3.com/ |
| Dot clear | https://dotclear.org/ |
| Impress pages | https://www.impresspages.org/ |
| Chamilo | https://chamilo.org/en/ |
E-commerce Platforms
Below are e-commerce platforms which you can choose the one best out of below as per your need:
Most important parameter to select is Search engine Optimization (SEO) and as per my study, WooCommerce offers best SEO but it proves expensive when you need advance plugins, which are a must have. Opposed to this, Shopify is little bit week on SEO and also little expensive on monthly basis (currently they have free trials of 3 months which is more than reasonable for set up) but if you see the ease of work flow, then shopify will surely win the game!! That’s the reason for my choice of Shopify.
| Particulars | Website Link |
| Shopify | https://www.shopify.in/ |
| WooCommerce | https://woocommerce.com/ |
| Big Commerce | https://www.bigcommerce.com/ |
| Wix | https://www.wix.com/ |
| Weebly | https://www.weebly.com/in?lang=en |
| Sellfy | https://sellfy.com/? |
| 3dcart | 3dcart.com |
| Site123 | https://www.site123.com/ |
| Prestashop | https://www.prestashop.com/en |
| Magento | https://magento.com/ |
| Squarespace | https://www.squarespace.com/ |
| Volution | https://www.volusion.com/v1/ |
Drop shipping product suppliers
While Doba is number 1 in this segment, Ali dropship is totally for china cheap and non-guaranteed delayed shipment products, Spocket is for USA and EU products, Modalyst is most impressive but not yet ready for WordPress, you can choose which region you prefer the most.
We prefer Oberlo and Modalyst for shopify.
| Particulars | Website Link |
| Doba | https://www.doba.com/ |
| Oberlo (only for shopify) | https://www.oberlo.com/ |
| AliExpress (Alidropship) | https://alidropship.com/ |
| Saleshoo | https://www.wholesaleforum.com/ |
| Spocket | https://www.spocket.co/ |
| Wholesale2B | https://www.wholesale2b.com/ |
| Wholesale brands for clothing | http://www.wholesalebrands.com/ |
| Modalyst (will soon integrate with WordPress) | https://modalyst.co/ |
| Sunrise wholesale | https://sunrisewholesalemerchandise.com/ |
| Inventory source | https://www.inventorysource.com/ |
| Wholesale central (It’s only a directory) | https://www.wholesalecentral.com/ |
Conversion Rate Management & Optimization (CRM & CRO)
Once the store is set up, we will need to install a CRM/CRO functionality for delight of our customers and atomization of communication to clients.
Marketo, Zoho, HubSpot (is also free), Keap and Salesforce (for big enterprises) are doing good in India
Our choice!!
Here, our choice is Zero base CRM which really does fairly good job and is totally FREE. Having said this, the other options are also immensely powerful as they provide inbound traffic, sales and generation services also and can be tried after having fair growth of the business as almost all of them are on chargeable basis.
Mailchimp is also fairly good but it has other competitors like constant contact, drip, convert kit, sendinblue, get response, etc
Mailchimp can provide stunning landing pages but again wish pond and unbounce give a strong competition to mail chimp.
Optinmonster is also very powerful but it has paid options only and ideally all these CRM works better once you have reasonable customer site visits. Optinmonster + Converkit makes a deadly combo once the site is having huge client visits.
Our advice is that you start with free options and slowly shift to more powerful ones once you grow. Also, there is no harm in activating free plugins like WordPress leads and social locker (could have some free trial) for strategies like content locking and lead + traffic generation.
| Particulars | Website Link |
| HubSpot | https://www.hubspot.com/ |
| Zero Base CRM | https://zerobscrm.com/ |
| WooCommerce E-CRM Drip | https://woocommerce.com/ |
| V-tiger | https://www.vtiger.com/ |
| Optinmonster | https://optinmonster.com/ |
| Mailchimp | https://mailchimp.com/ |
| WordPress Leads | http://wpplugindirectory.org/ |
| Social Locker (content locking) | https://wordpress.org/plugins/social- |
| Kiss Metrics | https://www.kissmetricshq.com/ |
| UPI CRM (plugin) | https://www.upicrm.com/ |
| Wp ERP (includes accounting) | https://wperp.com/ |
| Hootsuite (manage all social media in one place) | https://signupnow.hootsuite.com/ |
Next on our list is to earn money from website by displaying paid advertisement and we will discuss CPA (cost per action)
What are CPA Networks? When we talk about displaying ads on a website, there are different type of ads that you can display. We have what’s called display ads which are the most common banners you usually see on the site’s header, sidebar or even within the content.
We also have popups, pop-under and some mobile-optimized ads such as interstitial or drag-down ads. The terms CPM, CPC, and CPA make reference to the most common types, but in this case, they are being classified based on the way in which the advertisers pay the publishers who post the ads in their site. Let’s take a look…
CPC or cost per click:
CPC ad networks are entirely based on the number of clicks that you receive on each ad unit that you place on your site, and the average cost per click (CPC) can fluctuate depending on the country or the content of your site.
For these particular types of ads, the advertisers pay an amount ranging from a few cents to a few dollars only when the users click on the ads. No clicks, no payment, no money for you.
CPA or cost per action:
CPA ads go beyond a simple click, it also requires a certain action to be completed by the user when they arrive at the advertiser’s page, either subscribing to a list, downloading a software, purchasing a product, etc. …
In this particular model, the advertiser only pays when the action takes place and usually CPA networks pay better than just several tens of dollars. CPA ads are mostly used in affiliate marketing.
CPM or Cost per Mile:
CPM ad networks basically work based on every one thousand impressions of an advertisement. They usually have an average cost per 1000 impressions based on the country, this is known as the eCPM. For example, if an advertiser pays you $10 per each impression and that ad is displayed on your site 100 times, you’ll be earning $1000.
That’s not very complicated, right?
Now, coming to very important part, how can we forget Google?? Google provides the top notch highly advance technological support to websites. Google site kit offers Different functionalities as per below screenshot:
Each functionality has site of its own and a in-depth study of the following can really make wonders in terms of search engine functionalities like indexing, website improvement, analytics, ad placements, optimizations, tag management, and tons and tons of more advance functions which aim at better robot crawling and mobile user experience and SEO on top of all!!
Ryte and Word stream are also very powerful and Yandex also offer similar functionalities.
Content Marketing (Sourced from Digital Marketing Institute)
One of the biggest content marketing mistakes you can make is simply not being strategic about it. But the truth is that most of us don’t have time to develop content and constantly monitor it, compare it, keep on top of search engine optimization techniques, watch competitors…the list is long.
That’s why there are a ton of amazing tools to choose from when it comes to content creation, marketing, tracking and monitoring. These are tools that can help you to fulfil a huge range of content marketing needs, from email automation, to segmenting, to keyword optimization and so much more.
1. Groovejar
Groovejar is a popup service makes it easy to collect and convert traffic. It’s an easily integrated platform that you can use with email marketing tools (and a huge range of others) like MailChimp and AWeber.
One very cool feature of Groovejar is that you can source and import product reviews directly from places like Yelp and Facebook and add them directly to your website.
2. Marketo
Marketo is a great little tool for enterprise systems. The company has a solid history of lead management so this tends to be the core focus of their tools as well. You can use this user-friendly cloud-based for lead management and nurture as you target and attract the right customers. These guys offer a free trial at the outset so you can test it out to see if it’s right for you
3. HubSpot
Hubs pot is a reputable tool and a great blog to follow if you are looking to learn about everything to do with content marketing. Typically, they are focused on inbound marketing, so they’re great for small businesses, in particular, to help them build a solid content marketing strategy. This is a great tool to help with everything from content curation to optimization, as well as social scheduling and email automation systems.
4. Birdsong Analytics
Birdsong Analytics allows gives businesses a sneak peek at their competitors to see what they’re doing in terms of marketing their traffic such as what time of day they are uploading content and how users are interacting. Their analytics tools are spot-on for businesses of all sizes and their customer service is top-notch, too.
5. Almighty Press
Almighty. Press is unique in that they actually have the capability of identifying and tracking pre-viral content so that you can glean information about trending topics and keywords as you build your content base. They can also help you create editorial calendars and schedule your social.
They key with the almighty press is that they are linked in with various news outlets around the world, so you can receive up-to-date information on relevant topics and create blogs of your own quickly enough to keep up with same-day trends.
6. MailChimp
Even after all these years, MailChimp remains strong as one of the most user-friendly, versatile and affordable ways to automate email.
The advanced version allows you to track opt-ins for segmenting as well as incorporate Facebook and Instagram ads. They also offer a huge range of email templates, can teach you how to automate your emails for funnelling, and offer tools for both nurturing and re-engagement.
With MailChimp, you can get a high level of personalization along with A/B testing and all the required tools for a reasonable price. And best of all, because it’s been around for so long, there are a lot of people that know how to use it.
7. Buzz Sumo
BuzzSumo lets you easily find the trending content in your industry as well as what your competition is doing. As you search for trending topics and keywords, you can also gather shareable content ideas that will be of value to your audience.
BuzzSumo offers a full suite of social analytics insights as well as content alerts on trending topics. It also allows you to easily find influencers to follow and connect with in your field.
8. Google Trends
Use Google Trends as a quick and easy way to find content ideas that have a good chance of going viral. If you already have something in mind, you can check here to see how relevant it is to the global readership.
This is a fairly basic tool that doesn’t offer a lot of extra special features, but it’s easily accessible and good for beginners who are looking for dependable ways of finding content ideas.
9. Click Funnels
Click funnels will help you create effective sales funnels that lead to conversions to sell your goods and services in a quick and easy way. It’s very user-friendly, even for beginners, and offers a drag and drop interface and plenty of templates to work from.
Tools like this can also help you with market research and audience segmentation, which is crucial if you’re trying to figure out how to develop a content and sales strategy as a digital marketer.
10. Ad Espresso
Ad Espresso is a tool that lets you optimize Facebook ads in a simple and easy-to-understand way. You can use it for segmentation and targeting in order to ensure your messages are getting to the right people. It also allows users to target their messages and save demographic preferences, creating an easy place to store data including media.
11. Uberflip
Uberflip consists of a bunch of tools for lead gen and marketing as well as some other functions that can help you to boost the overall performance of your campaigns as you generate new leads. You can manage all types of content in here as well as streamline workflows, as well as build central “hubs” which optimize buyer’s journey.
12. SEM Rush
SEM stands for Search Engine Marketing and this tool offers you pretty much everything you need to learn and engage with SEM on your own site. It allows you to find keywords of your competitors and lets you spy on them quickly and easily to find out what’s ranking. This is for organic traffic but you can also look at your competitor’s ads, compare domains and generate detailed analytics reports.
13. Get Response
Get Response focusses on automation to help trigger information about events based on other actions. It’s an extremely useful tool for those who have a lot of email marketing activities. Their tools breach several areas, including landing pages, autoresponders and even a full suite of enterprise and CRM management solutions.
14. AWeber
AWeber is an email marketing platform that lets you create and send emails and collect subscribers but also provides a whole bunch of analytics and reporting tools. It offers plenty of options for customization and can manage subscribers across various channels. It also has a unique feature, which sends broadcast messages which is super useful if you’re advertising an event or time-sensitive promotion.
From email automation to sign up forms and custom templates, AWeber is really one of the top tools for all of your email marketing needs. It also integrates smoothly with a huge range of popular software programs and interfaces including WordPress, Facebook and PayPal.
15. Hoot suite
Hootsuite remains one of the best ways to manage multiple social media content and save time on sharing it. This platform allows you to schedule posts ahead of time even if you are a social media manager with multiple accounts. You can post to multiple channels including Instagram, Facebook, and Twitter. In fact, Hootsuite is compatible with over 35 social platforms and lets you see everything from a single dashboard.
Final Thoughts
When it comes to content marketing it’s a blessing that there are so many tools available to help us not only stay organized, but also learn how to build an audience from the comfort of our home. And because many are so affordable, we can learn how to stay competitive and boost our bottom line just by using these tools in even a casual context.
The other interesting thing about some of these tools is that they are becoming more and more capable of “talking” to each other – that is, you can use them in combination for various things, such as catching your cold traffic with Mailchimp then integrating Groovejar to monitor metrics. The main thing is to choose one or a few that truly suits your needs now and well into the future and can support your business and engagement goals in a real way.
The most important thing is that you choose tools that are most effective for your product, brand and customer behaviour.
And lastly, not to forget the great You-tube. Using CPA lead with You tube can fetch amazing results.
Affiliate Marketing
Affiliate websites are often categorized by merchants (advertisers) and affiliate networks. There are currently no industry-wide standards for the categorization. The following types of websites are generic, yet are commonly understood and used by affiliate marketers.
Bullet Points
- Search affiliates that utilize pay per click search engines to promote the advertisers’ offers (i.e., search arbitrage)
- Price comparison service websites and directories
- Loyalty websites, typically characterized by providing a reward or incentive system for purchases via points, miles, cash back
- Cause Related Marketing sites that offer charitable donations
- Coupon and rebate websites that focus on sales promotions
- Content and niche market websites, including product review sites
- Personal websites
- Weblogs and websites syndication feeds
MORE BULLET POINTS!!
- E-mail marketing list affiliates (i.e., owners of large opt-in -mail lists that typically employ e-mail drip marketing) and newsletter list affiliates, which are typically more content-heavy
- Registration path or co-registration affiliates who include offers from other merchants during the registration process on their own website
- Shopping directories that list merchants by categories without providing coupons, price comparisons, or other features based on information that changes frequently, thus requiring continual updates
- Cost per action networks (i.e., top-tier affiliates) that expose offers from the advertiser with which they are affiliated with their own network of affiliates
- Websites using ad bars (e.g. Ad Sense) to display context-sensitive advertising for products on the site
AND SOME MORE!!
- Virtual currency that offers advertising views in exchange for a handout of virtual currency in a game or other virtual platform.
- File-Sharing: Web sites that host directories of music, movies, games and other software. Users upload content to file-hosting sites and then post descriptions of the material and their download links on directory sites. Up loaders are paid by the file-hosting sites based on the number of times their files are downloaded. The file-hosting sites sell premium download access to the files to the general public. The websites that host the directory services sell advertising and do not host the files themselves.
- Video sharing websites: YouTube videos are often utilized by affiliates to do affiliate marketing. A person would create a video and place a link to the affiliate product they are promoting in the video itself and within the description.
CONCLUSION!!
- There is a lot in this section that can be done for monetization by affiliate marketing and tons of websites are offering various services and plug-ins to achieve the revenue generating goals.
Client Retention Program Ideas
If you’re not sure where to start, here’s a list of client retention programs you can implement at your business.
1. On boarding Program
Onboarding is a customer success function that teaches new customers how to use your product or service. Rather than learning by themselves, customers are taught by a company representative who personalizes the training according to their needs. This way, customers not only save time but also understand how the product can help them achieve goals.
Onboarding is an effective customer retention tool because it prevents churn with new customers. When users are first working with your product, they may get frustrated if they don’t understand how to use it. Customers have deadlines and they can’t afford to spend time learning how to master your product. Onboarding ensures customers know how to utilize your products or services so they can complete their goals on time.
2. Customer Feedback Loop
It’s hard to improve your business if you don’t know how your customers feel about it. You need a process for obtaining customer feedback and sharing that information with the rest of your organization. This is where a customer feedback loop provides a system for collecting, analyzing, and distributing customer reviews and surveys.
There are a few ways to collect customer feedback. The most common way is with a survey like Net Promoter Score®, or you can ask customers to participate in user testing and focus groups. Using a few of these methods regularly should provide your team with ample and relevant customer feedback.
Once gathered, you should analyse your survey results by looking for trends in customer behaviour and areas to enhance user experience. Then, share this information with teams that will benefit from it most. For example, product reviews should be distributed to engineers and development teams so they can address flaws in your product’s design. By using this system to collect and share customer reviews, your business can efficiently address criticism and improve customer experience.
3. Communication Calendar
Even if your customers aren’t reaching out with feedback, your team should be proactive with its communication. If customers haven’t interacted with your brand for a while, you should reach out to them and re-establish your relationship. Consider adopting a communication calendar to manage customer engagements and create opportunities to upsell and cross-sell.
A communication calendar is a chart that keeps track of customer communication. It tells you the last time that a customer has reached out and alerts you when existing customers haven’t interacted with your brand. This makes it easy to launch promotional offers and proactive customer service features that remove roadblocks before customers know they’re there. For example, if a customer’s subscription is set to expire, you can send out an email letting them know they need to renew their account.
4. Customer Loyalty Program
While it’s important to focus on customers who are at risk of churn, you can’t forget about your loyal customers as well. After all, what will these customers think if they see you putting all this effort in for users who don’t love your brand? It doesn’t seem too fair, does it?
A customer loyalty program can reward customers for their continued loyalty. The more they shop and interact with your business, the more they’re rewarded. This keeps customers happy because they’re getting more from the experience than just your product or service. And, since the top 10% of your customers spend three times more than the rest of your customer base, you’ll want to make sure these users are more than satisfied.
5. Customer Advisory Board
As we mentioned above, your most loyal customers are also your most valuable ones. Not just because of the money they spend, but also for the information they provide. They tell you why they love your brand so much and make suggestions as to where you can improve it.
Creating a panel of these customers can help you fine-tune products and services at your business. Additionally, you can increase customer advocacy by encouraging participants to publicly share their reviews. Customer testimonials are an effective method for building rapport when attracting and engaging potential leads.
6. Corporate Social Responsibility Program
Your company is more than just a product or service. Customers look at everything your business buys, sells and advertises to its target audience. If they sense any inconsistency between your brand’s messaging and its actions, they’ll be quick to recognize your ingenuity.
Instead, it’s important to get involved with your customers beyond product and services. Think about their core values and create a Corporate Social Responsibility (CSR) program that pursues a moral goal. For example, Lego is investing over $150 million to make its product more environmentally-friendly. While your initiative doesn’t have to be as ambitious, getting involved with your customers’ communities and personal goals is a great way to demonstrate your commitment to their needs.
7. Company Newsletter
A company newsletter is a simple and cost-effective way of retaining customers. You can use email automation to send updates or offers to all of your customers at once. And, you can send the email using an RSS feed on a designated frequency, so you don’t have to manually update the content or remember to click “send.” Even though it’s simple, newsletters remind customers of your brand every time they open their inbox.
8. Customer Education Program
A customer education program demonstrates a long-term investment in your customer base. Under this initiative, your business creates a variety of customer self-service tools like a knowledge base and a community forum. Then, customers use these features to locate solutions to service problems before reaching out to your support team.
This program can extend beyond your products and services as well. For example, HubSpot Academy courses cover generic marketing, sales, and customer service topics. That way, Hub Spotters know not only how to use the tools, but also how to use them in their everyday workflow. We’ll discuss Hub Spot Academy later on, but this approach has become a proven strategy for optimizing customer success.
Ideally, different customer retention programs work hand-in-hand to create a customer experience that cultivates loyalty, positive sentiment, and makes customers more willing to continue purchasing. By retaining a customer, companies can help them derive more value from a product, encourage them to share feedback and stories of using the product or service to influence potential new customers, and start to build a community of like-minded customers or users they can connect with.
Domain Authority Improvement
Why do you want to increase DA?
This may sound like a strange question coming from an employee of the company that created Domain Authority, but it’s the most important question I can ask you. What’s your end-goal? Domain Authority is designed to be an indicator of success (more on that in a moment), but it doesn’t drive success. DA is not used by Google and will have no direct impact on your rankings. Increasing your DA solely to increase your DA is pointless vanity.
So, I don’t want a high DA?
I understand your confusion. If I had to over-simplify Domain Authority, I would say that DA is an indicator of your aggregate link equity. Yes, all else being equal, a high DA is better than a low DA, and it’s ok to strive for a higher DA, but high DA itself should not be your end-goal.
So, DA is useless, then?
No, but like any metric, you can’t use it recklessly or out of context. Our Domain Authority resource page dives into more detail, but the short answer is that DA is very good at helping you understand your relative competitiveness. Smart SEO isn’t about throwing resources at vanity keywords, but about understanding where you realistically have a chance at competing. Knowing that your DA is 48 is useless in a vacuum. Knowing that your DA is 48 and the sites competing on a query you’re targeting have DAs from 30-45 can be extremely useful. Likewise, knowing that your would-be competitors have DAs of 80+ could save you a lot of wasted time and money.
But Google says DA isn’t real!
I’m going to reduce it to a couple points.
First, Google’s official statements tend to define terms very narrowly. What Google has said is that they don’t use a domain-level authority metric for rankings. Ok, let’s take that at face value. Do you believe that a new page on a low-authority domain (let’s say DA = 25) has an equal chance of ranking as a high-authority domain (DA = 75)? Of course not, because every domain benefit from its aggregate internal link equity, which is driven by the links to individual pages. Whether you measure that aggregate effect in a single metric or not, it still exists.
Let me ask another question. How do you measure the competitiveness of a new page, that has no Page Authority (or Page Rank or whatever metrics Google uses)? This question is a big part of why Domain Authority exists — to help you understand your ability to compete on terms you haven’t targeted and for content you haven’t even written yet.
Seriously, give me some tips!
I’ll assume you’ve read all of my warnings and taken them seriously. You want to improve your Domain Authority because it’s the best authority metric you have, and authority is generally a good thing. There are no magical secrets to improving the factors that drive DA, but here are the main points:
1. Get more high-authority links
Shocking, I know, but that’s the long and short of it. Links from high-authority sites and pages still carry significant ranking power, and they drive both Domain Authority and Page Authority. Even if you choose to ignore DA, you know high-authority links are a good thing to have. Getting them is the topic of thousands of posts and more than a couple of full-length novels (well, ok, books — but there’s probably a novel and feature film in the works).
2. Get fewer spammy links
Our new DA score does a much better job of discounting bad links, as Google clearly tries to do. Note that “bad” doesn’t mean low-authority links. It’s perfectly natural to have some links from low-authority domains and pages, and in many cases it’s both relevant and useful to searchers. Moz’s Spam Score is pretty complex, but as humans we intuitively know when we’re chasing low-quality, low-relevance links. Stop doing that.
3. Get more traffic-driving links
Our new DA score also factors in whether links come from legitimate sites with real traffic, because that’s a strong signal of usefulness. Whether or not you use DA regularly, you know that attracting links that drive traffic is a good thing that indicates relevance to searches and drives bottom-line results. It’s also a good reason to stop chasing every link you can at all costs. What’s the point of a link that no one will see, that drives no traffic, and that is likely discounted by both our authority metrics and Google?
Trusted Site seals and Badges
It’s probably one of the more frustrating things to see as an online retailer: abandoned shopping carts. We’ve all done it; we’ve gone online, shopped for something, added it to our shopping cart, and then didn’t follow through with the purchase. We left our shopping carts abandoned with items remaining in them. It’s similar to going to the grocery store, putting items in your cart, then walking away and leaving it in the middle of an isle.
As a retailer, that can be incredibly frustrating.
Indian Drop shipping suppliers
Many companies like Bigly, China brands and all in the list below are there in this field which are operating in India but Coorgle is our favourite.
- Bluember (Now it’s Coorgle): This is one of the best drop shipping companies in India. … https://cds.coorgle.com/
- Baapstore: Baapstore is another company which is dedicated to drop shipping. …
- Indiamart. …
- TradeIndia. …
- JimTrade. …
- Tradeford. …
- ExportersIndia. …
- Webdealindia.
Final thought
So, if the things are done in right perspective, drop shipping has immense potential but its hard work and sweat in early stages. And this early stage time frame is between three months to six months so you can fairly assume a good revenue in 6-12 months’ time frame.
There is a lot of other opportunities like selling your online store, selling ad space, monetizing strategies, tons and tons of help content on you-tube and rest of internet galaxy but the main thing is to understand the map of drop shipping business model which I have given you herein above.
NOTHING IS DIFFICULT HERE AND NOTHING IS IMPOSSIBLE!! SO JUST VENTURE IN TO AND LET YOUR CREATION GROW AND HELP YOU IN GENERATING DECENT REVENUE.
It’s possible that I could have missed some information in some of the corners or if you want to share more insight on the subject, please do not hesitate to comment herein below.
Also please don’t forget to request your free copy of keywords which I have researched for product identification niche and blog content development.
And please rest assure, because everything from me is totally free and just for the sake of helping my fellow citizens to prepare themselves for the best opportunity available in year 2022 and beyond.